The High Deserts Social Network Blog…

Aven’s “Best Buy” Event on everything from Thomasville!




Aven’s adopted a “No Games” approach to Thomasville products years ago!

The price you see on our floor or on is the real sale price.

And between 8/1 and 8/21/11 you get to choose an additional incentive!

Take and Additional 10% off…OR…Finance any Thomasville item Until 1/1/2014

And pay No Interest!


The days of taking some mathematically generated “manufacturers suggested retail” price list and taking 40 or 50% off to fool the consumer into believing they were getting a deal are over.

Thomasville will either be percieved to be a value or not. It’s all in the eye of the consumer.

I will tell you that Thomasville quality and the higher price for it are a perfect example of the old adage…”You Get What You Pay For”

The beauty of the wood shows up in great finish depth and clearity.

The scale of the pieces. No corners are cut. Thomasville is just bigger!

The function of the moving parts…All designed to last a lifetime!


Want to save the additional 10% and still finance…but only for 12 months? No Problem!

Just Fill out the Forms!

Stop by, see us at, or give us a call at 661.942.1103

We love to talk about the great Quality Products we carry, and to help people with their Interior Design problems!



Thanks for reading!

August 1, 2011 Posted by | antelope valley furniture, La-Z-Boy Lancaster, La-Z-Boy Southern California | , , , , | Leave a comment

La-Z-Boy Power Recliners from just $699…In dozens of fabrics! Lancaster, Palmdale, Antelope Valley




La-Z-Boy Power Recliners.

A name you can trust, a warranty you can count on…All from Aven’s…trusted in the Antelope Valley since 1937.

3 Years on all electrical parts. Lifetime on the mechanism.

Lifetime on the frame and springs.

Click here for more warranty information.

Learn why La-Z-Boy recliners are unlike any other


Journey Power Recliner $649…Hot Buy in Dozens of colors!

Product Dimensions as shown:
Overall – Height: 41″ Width: 32″ Depth: 40″  
Seat – Height: 19.5″ Width: 19.5″ Depth: 20.5″

With power reclining features and petite proportions, Journey transports you to comfort in style. A single motor opens and closes the footrest and smoothly reclines to multiple positions – all with just a touch of the built-in comfort selection switch. So if you’re seeking the luxury of a power recliner, Journey will take you there.



Spectra Power Recliner $749Hot Buy in Dozens of colors!

Product Dimensions as shown:
Overall – Height: 45″ Width: 41″ Depth: 40.5″  
Seat – Height: 21.5″ Width: 21.5″ Depth: 22″

If you’re big on comfort, Spectra lets you live large with ease. This is contemporary styling on a grand scale – we’re talking generously proportioned and perfectly plush. And with our power reclining features, sitting back, putting your legs up and relaxing is a breeze.



Axis Power Recliner $799Hot Buy in Dozens of colors!

Product Dimensions as shown:
Overall – Height: 40.5″ Width: 39.5″ Depth: 40″  
Seat – Height: 20″ Width: 20″ Depth: 23″

Simplicity can be a wonderful thing. Our Axis power recliner is proof. Just look at its clean lines, its understated style. And this mid-scale model can really move you. Simply push the flush-mounted latch and the power mechanism lets you to recline with ease.


July 26, 2011 Posted by | antelope valley furniture, Lancaster Furniture | , , | Leave a comment

Hot July Inventory Clearance at Aven’s

During the Hot July Inventory Clearance here at Aven’s you’ll find everything you need to Create the Home of your Dreams.


We have all the best brands, and the best staff to help you put it all together. When your new furniture arrives…We have the best delivery staff in the business. We’ll put it in the room just the way you planned it!

Right now we have extra discounts from Thomasville on everything they make…and huge discounts on all their beds and dining tables.


You can also save an additional 10% on all Custom upholstery from La-Z-Boy, Flexsteel, and Thomasville.

Or take delivery from our huge inventory here in Lancaster.

We also have great values all over the store La-Z-Boy Recliners starting at just $299, and Sofas from only $799. Casual Dining sets start at only $499, and complete Bedrooms with a queen storage bed, and cedar lined drawers from $1649.

Remember you can finance all the furniture you dream about for 12 months with no interest!

Aven’s is at the corner of 10th Street West at Lancaster Blvd…In Beautiful down town Lancaster!

July 9, 2011 Posted by | antelope valley furniture, Lancaster Furniture, Palmdale furniture | , , | Leave a comment

The Furniture Business is in the way cycling career.

Is this cool or what?


I had a birthday last month.

My wife and kids always ask me what I want for my birthday.

I really do not need anything. At this point in my life I do not need any item, in fact I need to start getting rid of things I once thought I needed just so I can find things I actually use.

It’s always a stretch for me to come up with ideas.

My mother comes up with ideas like the cycling jersey in the photo above all the time. She is gifted.

She had the guys over at Block Alternatives make one. I didn’t know you could make just one of anything like this.

I need a whole cycling team racing allover town advertising Aven’s!

First stop Lancaster BLVD…next stop the Tour! I think I need to reduce my hours at the store so I can train…

Thanks God for my mother’s unfailing imagination…and never ever listening to me when I say “oh Mom…I don’t need anything”.

Thanks for reading,


June 20, 2011 Posted by | antelope valley furniture, La-Z-Boy Lancaster, La-Z-Boy Southern California, Lancaster Furniture | , , , | Leave a comment

Fathers Day La-Z-Boy Sale…Palmdale/Lancaster

The history of La-Z-Boy. A Great American Story

In 1928, cousins Edward M. Knabusch and Edwin J. Shoemaker partnered and invested in the furniture business in the small town of Monroe, Michigan.Together, the duo set out to design a chair for “nature’s way of relaxing.” Using orange crates to mock-up and refine their idea, they invented a wood-slat porch chair with a reclining mechanism. Knabusch and Shoemaker then upholstered their innovation and marketed it as a year-round chair. The chair was a success, but it needed a name. Combining promotion with necessity, the partners held a contest. Entries included such names as Sit-N-Snooze, Slack-Back and Comfort Carrier, but one in particular — La-Z-Boy — was the winner.

In 1969, after years primarily as a manufacturer of recliners, La-Z-Boy started designing other products including reclining sofas, sleep sofas and modular groups. In 1983, La-Z-Boy introduced its first line of stationary sofas and occasional chairs. Today, La-Z-Boy offers a full line of home furnishings.

Aven’s and La-Z-Boy have been a team since 1986. Wow…25 years. That’s a lot of La-Z-Boy. I would estimate about 26,000 units of La-Z-Boy products have moved in and out of our warehouse.

For Fathers Day Aven’s has hundreds of Genuine La-Z-Boy Recliners and dozens of Reclining Sofa and Love Seats in stock and ready for delivery or immediate pickup from our attached warehouse.

Anderson Recliner $299

Joshua Recliner $399

Pinnacle Recliner $399

Happy Father’s Day

June 15, 2011 Posted by | antelope valley furniture, La-Z-Boy Lancaster, La-Z-Boy Southern California, Lancaster Furniture, Palmdale furniture | , , , , | Leave a comment

Now…as in Right Now…Is a Really good time to go Shopping for Furniture at Aven’s!

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During the Thomasville Summer Sale at Aven’s…Hurry in for great Sale Prices and… up to $1500 in Instant Rebates!

That’s money you Save, Right on the Spot!

Aven’s has a huge selection of one of the finest brands in furniture… Thomasville.

Bedroom, Dining Room, Tables, Entertainment Consoles…AND Custom Upholstery they manufacture just for you….just the way you want it…here in the USA!

And the rebate applies to everything from Thomasville!

Aven’s is the home in the Antelope Valley for great Quality Brands like: Thomasville, La-Z-Boy, Flexsteel, Winners Only, Hooker, and Canadel…to name just a few.

Come see what makes Aven’s the leader in Quality and Value for Home Furnishings and Accessories…not only in the Antelope Valley…but against any store in Southern California.

Aven’s is at the corner of 10th street West at Lancaster Blvd…in beautiful downtown Lancaster.

June 3, 2011 Posted by | antelope valley furniture, LA County furniture, Palmdale furniture, thomasville southern California | , , , , | Leave a comment

Make Memorial Day Fun with Great Activities…Ideas by Aven’s!

Make Memorial Day Fun with Great Activities

Memorial Day is a time for remembrance and gratitude. It also indicates the beginning of summertime fun and vacations. Celebrate Memorial Day and the beginning of a great new season with some fun-filled activities with family and friends.

Exercise your freedom from Delivery Charges by Printing out this Free Delivery Coupon from Aven’s!

Hurry into Aven’s to celebrate the Savings this Memorial Day weekend!

Thanks for Reading!

May 26, 2011 Posted by | antelope valley furniture, Lancaster Furniture, Palmdale furniture, thomasville southern California | , , , , | Leave a comment

Aven’s always has a better furniture sale because it’s Better Furniture!


With a 70 plus year history of selling and servicing Antelope Valley’s best furniture and accessories, you could say that we have a passion for beautiful finishes, the smell and feel of great genuine leather, and the way a room can come together with stunning fabrics and accessories.

Aven’s and La-Z-Boy have been a team since 1986. Wow…25 years. That’s a lot of La-Z-Boy. I would estimate about 26,000 units of La-Z-Boy products have moved in and out of our warehouse.

Since the beginning we have worked to always hit price levels that people like the most. The magic numbers for recliners are $299, $399, and if its a great chair $499. We struggled to hit these prices way back in 1986; and somehow we still hit them today…Over 25 years later.

What other industry can you say that about? Hot price points held stable for 25 plus years!

I can’t think of any.

Every time I need to buy recliners for inventory I start with those hot buys. Do we have enough $299 and $399 recliners. Lately it looks like $299 may actually disappear. But $399 is safe for now.

I always exclude “Hot Buys” for any additional discounts in any promotion. They aren’t subject to “No Sales Tax” or “take an extra percentage off” promotions.

There is nothing worse than saying no to a customer. I just try to explain that a $299 or $399 Hot Buy recliner was a great buy in 1986 and it’s a great buy in 2011. Sorry.

Hot Buys as a category have grown now to include nearly every type of La-Z-Boy product:

   Anderson Hot Buy Recliner $299

Laurel Hot Buy La-Z-Boy Sofa $799
Laurel Club Chair $639, ottoman $369

Motion Sectionals. Dozens of cover choices at this price!

Devon Motion Sectional $2633 as shown!

Carlyle Designers Choice Hot Buy Recliner $799 in a great selection…

All Hot Buys feature selected frame styles in selected fabrics at great prices!

We keep a huge inventory of Hot Buys so you can have it right now. If you pick a hot buy cover we don’t have in stock…delivery on special orders is about 4 weeks on recliners and 6 to 8 weeks on stationary, and motion sectionals.

Thanks for reading!


May 19, 2011 Posted by | antelope valley furniture, La-Z-Boy Southern California, Lancaster Furniture, Palmdale furniture, thomasville southern California | , , , , | Leave a comment

What type of Family Room furniture is right for your Family? No more mistakes!

What will you do in your Family Room Next Time?

                                           Want some ideas?????


Over the past few years the most popular category of furniture by far has been furniture for the family room.

Its easy to put off new bedroom, new dining room, new occasional tables, etc…but family room furniture just wears out.

Most of our customers have chosen to buy better quality before they come to the store. Everyone buys the “$399 reclining leather sofa” once, but after a few months they realize that just like everything else you buy…you get what you pay for.

I’m happy to say that the entire staff at Aven’s is intimately familiar with the what makes the products we carry a value, and a good choice for your family.

So its out with the old and in with the new. But what to buy?? Fabric or leather, stationary or motion?

Her are some thought that may help you make that decision.

Stationary Upholstery is non reclining furniture. It doesn’t move. Stationary sofas are more comfortable to sit in, and lay on. You can lounge across the length of the sofa and not feel the framework of the individual reclining pieces in your back. We often see people use a chaise lounge on the end for the ultimate lounging position.

Thomasville Metro Chaise Sectional. In-stock at Thomasville. Allow 3 Weeks for delivery.Stationary Sofas with a matching or correlating Club Chair and Ottoman and the coolest way to decorate a family room. Nothing slouches like a good fitting club chair. The ottoman just gives your feet somewhere to go.

Flexsteel Market Street Club Chair and Ottoman. Over 1500 fabrics and about 4 to 6 weeks for delivery.

Sectionals are also a good choice…lot of room for lounging. Sectionals can take the same space as a sofa and loveseat, but will give you more seating. Most sectionals are so modular you can find pieces to fit any room.

La-Z-Boy Laurel Sectional. Custom order in you choice of hundreds of Durability Tested La-Z-Boy covers in about 8 weeks.

Another idea for comfortable slouching on a stationary sofa is a cool upholstered cocktail ottoman in front of the sofa. It doubles as a cocktail table, and an ottoman for you to put your feet up on.

Motion Upholstery reclines. Its a great choice for watching movies, reclining for a nap, or just to put your feet up. Some sectional come with sleeper components to pull out when aunt Edna comes to visit.

La-Z-Boy Devon Motion Sectional has a sleeper option!

Companies we carry like La-Z-Boy and Flexsteel offer lengthy warranties on their mechanisms. You need a good factory warranty on motion upholstery. You use it everyday. The mechanism in that Reclining Sectional,Chair, Sofa, or Loveseat is going to need service sometime during its life. You need a retailer like Aven’s and manufacturers like La-Z-Boy and Flexsteel to provide service.

Flexsteel Crosstown Full Reclining Sofa

Fabric or leather???

More on that choice later.

Thanks for reading,


May 9, 2011 Posted by | antelope valley furniture, LA County furniture, La-Z-Boy Southern California, Lancaster Furniture, Palmdale furniture | , , , , | Leave a comment

661.942.1103 Buying Furniture for a living…Its harder than you think!

Buying Furniture for a living…Its harder than you think!

Call Now 661.942.1103

There is nothing more fun; or challenging, in my job than selecting new product. Since the time I was 15 and cleaning toilets I would watch the buyers prepare for the semi annual trip to the “Market”.

Market is “Furniture Market“.

This is where all new product is introduced. It’s a perfect envirnment for imagination and ideas. Long before Mrs. Consumer rejects your latest idea in great product. Long before the freight companies can destroy your lastest great idea for your store. No phones, no distractions. Perfect.

Markets have been in various locations throughout the years. There have been regional Markets in San Francisco, Dallas, Los Angeles, Tupelo, Chicago, and a few others I can’t remember. High Point North Carolina has always been the really big deal; although Las Vegas is now trying to dethrone High Point. High Point is the big time because all product was made within 15 miles of downtown High Point

Market locations come and go because the ambitious developer will build a new “Market Center” and set up low leases for the furniture manufacturers to get in on. Then as the years go by and the rents go up the factories simply move on to the next low rent site. It’s hard to justify paying a lot for a permanent showroom space you occupy, and do business in 2 weeks a year. There just is not enough money in furniture at any level to cover the costs.

Anyway… High Point is the big deal and I try to attend twice a year.  I have missed very few markets since 1991.

Mostly I go for the inspiration. New product, fresh opportunities, and to spend time with people I do business with. If a decision on distribution is to be made, putting a face to a company name is always a good thing.

It’s not by chance that Aven’s in Lancaster California is the only store on the west coast that represents Thomasville, La-Z-Boy, Flexsteel, Hooker, Stanley and Canadel all under one roof. I hone these relationships and work hard to justify their business.

That bit of horn blowing having been said…

The economic collapse has changed the way I need to buy for the store. Upholstery is all people are buying today.

I spent all day Saturday with Thomasville, La-Z-Boy and Flexsteel designers selecting new upholstered product for the floor to cover the next 6 months. Did I get it right…who knows? There is no shortage of effort trying. As I tell people who wonder why I would buy goods that don’t sell…”It took Ford 25 years to get the Mustang right again, despite years of trying”.

Trends in upholstery are going blue and teal this year. Grey is still the new black, and silver is very strong in finishes and in fabrics. It all follows women’s ready to wear.

Traditional is also making a comeback. I bought some skirted upholstery frames from La-Z-Boy and Flexsteel, and one very nice traditional bedroom from Thomasville, and 2 from Magnussen.

Casual upholstery is still most popular with color coming back. We won’t just have a floor of brown anymore…thank God.

Casual is the key to all our sales right now. Casual dining, casual occasional tables, casual upholstery. It’s just how we live.

All 3 upholstery factories we deal with produce all their fabric products here in the US with some leather now being more competitively priced here as well.

Thomasville is also expanding Casegoods production in North Carolina as well. Nice to see!

Wood product is far more difficult to buy than upholstery. Casegoods as we call them need to reek of value today in-order to sell in my store.

I visited Thomasville, Stanley, Hooker, Magnussen, and Howard Miller and only bought 3 curio cabinets, 3 bedroom, and 4 table groups among them all. In fact 2 bedrooms and all 4 table groups are all on order from Magnussen.  The third bedroom is from Thomasville.

I ordered nothing from several of our traditional suppliers. One of the Reps; and my friend, told me that he was “very disappointed…very disappointed”.

I was disappointed also. I didn’t fly all the way to NC only to spend 6 hours hours going thru showrooms only to find nothing I thought we could sell.

After so many years of bad business…why are these big importers so out of touch with what people will buy?

At Aven’s we did $280,000 with Hooker in 2009. We did $100,000 in 2010, and this year so far we have done about $15000. Pretty disappointing I would have to say. All the volume sold at levels of profit below what I need to stay open.

Our Thomasville volume and profitability is equally bad. From $350000 in 2009 to, $150000 in 2010.

The big old time factories in the east have been dictating what is offered to the consumer because they have controlled what is produced…shown at market…and therefore shown on furniture floors across America.

Now these old time decision controllers are just importers like thousands of others. They are frustrated by the fact that Mrs. America no longer sees value in what they offer. They are also frustrated by more efficient importers providing new opportunities to retailers across the county savvy enough to see the difference.

Given the thousands of choices now made available…consumers now buy what they want, and spend only as much money on it as seems a value.

We need to show value. And show products people actually want to buy.

There are still quality differences between varying price levels. The saying that you get what you pay for is still valid. There will always be consumers at every price level. Now however the bulk of America can choose reasonable quality at a reasonable price. The better quality goods simply are more stylish, better made and better finished. We will continue to show some of those higher quality products, just in a more sensible way.  The question is whether or not the consumer cares enough about her bedroom set, formal dining set, or occasional tables to pay the extra money to have it.

For me the days of recreational buying are over. For me to order it for my floor I need to be very sure it will sell…and sell at a price that defines me as a business and not a garage sale. The consumer needs to feel the value.

So how do I make up all that lost volume? I need to find something we can sell. Not continue to order goods at Market to make the big importers happy with me.

Lately we have been making up for it with more upholstery, casual dining, and TV console sales.

I am always looking for the next buying opportunity!

In the meantime I will “disappoint” whoever I need to, in-order to stock my store with products people actually want to buy.

Sounds easy…thanks for reading.


April 25, 2011 Posted by | antelope valley furniture, LA County furniture, La-Z-Boy Southern California, Lancaster Furniture | , , , , | Leave a comment

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